At the time of writing this article, Heidi Klum’s career has spanned almost 30 years, and the model has displayed different looks of beauty throughout that time. In 2024, Klum launched her new Amazon show, Making the Cut, returned to America Got Talent, and continues to demonstrate that she is a stylish chameleon who is not afraid to take risks with her hair, makeup, or clothing.
In an interview with You, Klum described her personal style as “eclectic” and revealed: “I can be many different people. That is why fashion is so powerful and what I love. If I have a meeting, I am a business. I want people to respect me. But there are days when all I want is to be in comfortable, baggy jeans and sneakers, and that will be my environment for that day.” Join us as we explore the changing aspect of Heidi Klum, starting in 1999.
A fresh-faced Heidi Klum
It may be hard to believe, but Heidi Klum’s modeling career began in the 1990s. According to Britannica, Klum she moved to New York in 1993 after winning first prize in a German modeling competition. She moved to the United States from Germany after signing with Metropolitan Models, and it wasn’t long before Klum’s stardom skyrocketed.
In 1999, she hit the red carpet at the MTV Video Music Awards in New York City. With her minimal makeup and blonde braids, Klum proved that less is more. Her fresh face complexion hinted at her love for natural hair and makeup, but the model isn’t afraid to mix things up when she needs it, either.
Heidi Klum’s rock and roll edge
As Klum’s modeling career continued to grow, she began to demonstrate that she was not afraid to wear unusual and striking makeup or change her hair. On October 20, 2000, Klum headed to the VH1 / Vogue Fashion Awards, where she debuted with subtly highlighted curls and a vibrant green liner to match her dazzling gown. While it’s rare to see Klum wearing such bright eye makeup, it seems like Victoria’s Secret model has always been willing to try the latest trends, if only for one night.
The retro-style proved that Heidi Klum can achieve the bare minimum
At the New York launch party for Gotham Magazine on March 1, 2001, Klum returned to a much more natural makeup look and experimented with her hair. With bangs and a definite side parting, the model gave off retro vibes with her unusual new look. With a light pink lip and minimal pink blush, Klum also noted that she is stunning with or without makeup, which is sure to make many people feel quite envious.
Upon arriving in London for the BRIT Awards on February 20, 2002, Heidi Klum decided to leave her signature honey blonde locks behind in favor of a bright tan shade. With her darkest hairstyle and fullest bangs, Klum was almost unrecognizable at the annual music industry event. ELLE reported that 2002 marked Klum’s first appearance at the prestigious show, in which she wore an elegant lace dress with a pair of white high-heeled boots.
A platinum blonde bob for Heidi Klum’s edgy transformation
In 2003, Heidi Klum got rid of her brunette hairstyle in favor of a faded platinum blonde look. Her shorter, choppy haircut also suggested that Klum was entering a more edgy style period, in which she wasn’t afraid to try having a long bob or lob. Dressed to impress, Klum attended the New York Post’s second annual Medals of Freedom Awards Ceremony, honoring everyday heroes of New York City, on October 2, 2003, in New York City.
The birth of Heidi Klum’s smoky eye
2004 was the year Heidi Klum started dating Seal, so it makes sense for the model to travel to Las Vegas, Nevada for the 2004 World Music Awards in September of that year. For the occasion, Klum wore her hair tied back in a loose hairstyle and featured a smoky eye with a sleek black liner.
Klum met Seal in early 2004. When asked where they met, she said Red Book, “In New York, at the Mercer Hotel. I was in the hall and he entered. My friend introduced us and I told Seal to sit down. According to MY! News, when Klum started dating Seal, she was pregnant with her first child, her daughter Leni, with her ex-boyfriend Flavio Briatore. Klum gave birth in May 2004 and married Seal a year later, in May 2005.
Heidi Klum’s old Hollywood inspiration
2005 was a great year for Heidi Klum. On May 10, the model married singer Seal in an intimate wedding on the beach in Mexico, for ¡MI! News . Weeks later, on May 21, 2005, Klum took the stage at the Life Ball 2005 at the Vienna City Hall in Austria (above). The Life Ball supported people living with HIV and AIDS, and ran annually until 2019. For the charity occasion, Klum channeled Old Hollywood with a bright red lip and combed curls reminiscent of Marilyn Monroe.
It’s always summer for Heidi Klum
Victoria’s Secret helped make Heidi Klum a household name, so it’s not surprising that the model had such a close working relationship with the brand. On July 31, 2006, she attended the launch of Victoria’s Secret’s Very Sexy Makeup in Los Angeles, California, where she did a glamorous version of boho chic. With her hair combed into loose, effortless waves and a healthy glow to her skin, the model proved she is always ready to embrace summer style.
Heidi Klum returns to Germany
Another year, another dance to attend. On September 27, 2007, Heidi Klum flew to Berlin, Germany for the Dreamball, organized at the German Historical Museum. The annual fundraiser supports women living with breast cancer and regularly draws a star-studded crowd. Having been born and raised in Germany, Klum’s attendance at the Dreamball was probably even more personal for the model. For the event, Klum left her light blonde days behind and debuted a honey blonde updo with intricate knots instead.
A dramatic change brought Heidi Klum back to a natural look
Heidi Klum underwent a style overhaul in 2008 as she transitioned to a brighter, blonde balloon. With long bangs and lightly feathered hair, the model looked happy and youthful during an appearance on January 23, 2008 in Munich, Germany, to promote Bella Fontanis. The same year, said Klum Red Book, “I love it when I go out and do my hair and makeup, but I also like it when I’m with family because it’s real. Seal says that’s when I’m pregnant. I always felt beautiful when I was pregnant, but I feel more when I am my normal size.”
Heidi Klum experiments with her lob
Heidi Klum is co-host and judge of the German version of America’s Next Top Model, What’s Called Germany’s Next Top Model. Depicted in Las Vegas, Nevada on January 24, 2009, the model revealed another fresh new look, with a shorter lob, adult bands, and faded hair color.
In an interview about her style with Harper’s BAZAAR UK, Klum revealed: “I am not defined by my hair, but I definitely think that people recognize me and associate me with the blonde. I have played with the shadow over the years, almost platinum at one point and then darker, but always blonde. Years ago, Mattel made a Barbie doll from me for her ‘Blonde Ambition’ series. It was very exciting to be included among blonde icons like Marilyn Monroe and Goldie Hawn!”
Heidi Klum embraces ombre
After dabbling in some shorter hairstyles, Heidi Klum returned to the red carpet with a much longer look on January 17, 2010. Attending the 67th Annual Golden Globe Awards held at the Beverly Hilton Hotel in California Klum looked at every inch. Hollywood star. Rocking much darker roots, the model tested the ombre for the first time, relaxing in her honey blonde tones as she swayed the beach waves. Setting dramatic eyelashes aside, Klum kept her makeup simple and let her natural beauty speak.
Rockstar look works on Heidi Klum
The Project Catwalk The Star arrived on the red carpet for the American Music Awards in Los Angeles, California on November 20, 2011. Using a heavy black eyeliner and pink lip gloss, Klum channeled her inner rock star.
The same year, said Klum Good Housekeeping, “Keeping everything together like a modern woman means multitasking, especially when you work.” She continued, “I think you should always do your best, but at the same time you can only do what you can do, and you don’t need to beat yourself up about it. I am not a white fence “Perfect.”
Is simple glamor something? If you are Heidi Klum it is
Attending the 40th American Music Awards held in Los Angeles on November 18, 2012 (above), Klum kept her glamor simple, with a tight bun and subtle golden highlights woven into her natural brown hair. With a soft pink lip and subtle eye makeup, Klum showed off her natural beauty.
In early 2012, it was revealed that Klum had separated from husband Seal. In the April 2012 issue of ELLE, Klum revealed, “I feel like I’m in the eye of the tornado. It is the emotions inside your body that are a tornado. And then the outside world is doing all this madness – wanting it or not wanting it – it’s another tornado. But as difficult as it is, that’s the way life is.” Maybe the dimmed look was a reflection of trying to keep something calm in her life?
Fortunately, Heidi Klum’s Halloween nightmare was temporary
Heidi Klum is known for her crazy Halloween costumes, and 2013 was no exception. The model stunned people everywhere when she transformed into a much older version of herself (above) to attend the 14th annual Shutterfly Presents Heidi Klum Halloween Party sponsored by SVEDKA Vodka and SmartWater at Marquee in New York on October 31, 2013.
As for the model’s true obsession with Halloween, and why she hosts an annual party, said Klum to The Hollywood reporter, “When I moved to the United States, I immediately fell in love with Halloween and the creepy thing. All that was missing was a fantastic party. It seemed like a real opportunity.
Heidi Klum starts braiding
Heidi Klum attended the 2nd Annual Up2Us Gala on May 14, 2014, in New York City (above). According to the organization’s website, Up2Us’ mission is to “engage, train and support sports coaches to transform youth, programs and communities.” On the red carpet, Klum showed an asymmetrical hairstyle, with two braided sections. She accessorized her outfit with a great pair of hoops and focused everything on her smoky makeup and highlighter. It certainly was a great transformation from her newest Halloween costume!
Count on Heidi Klum to keep you classy during award season
Throughout her skillful career, Heidi Klum has exhibited so many different hairstyles and makeup styles. But one thing is for sure: the model knows how to stun like an old school Hollywood star. On January 11, 2015, Klum attended the 72nd Annual Golden Globe Awards at the Beverly Hilton Hotel in California (above). With her blonde hair wavy to the side and the red lipstick she matched her dress, the model looked like she was straight out of a classic movie.
Heidi Klum arrives at New York Fashion Week
As a model, Heidi Klum regularly meets at New York Fashion Week, especially as Project Catwalk, the show that she hosted for many years, regularly filmed her finale at the iconic event. In the photo above on September 11, 2015, in New York City, Klum showed off her shiny tan, golden streaks, sparkly eyeshadow, and a well-known pink lip. As usual, Klum seemed like she was ready to take the track herself, instead of just attending the show.
A constant of Heidi Klum’s fashion: the bare lip
Heidi Klum is no stranger to the awards season, and on January 8, 2017, she went to the red carpet for the 74th Annual Golden Globe Awards at the Beverly Hilton Hotel in California (above). With her hair tied back to reveal darker ombre roots and scattered highlights, the model looked very stylish. Klum also kept her cosmetics simple, opting for a bare lip and long black lashes.
As the years passed, the model has engraved her own style. Klum reflected on her style early during an interview with ELLE and said: “It was horrible. She was wearing too much makeup. I put on a base, blushed too much. He had the worst clothes. He had no heels. Where do I come from, where would I need to wear heels?”
The modern fragrance of Heidi Klum
Heidi Klum was pictured above at the Creative Arts Emmys on September 9, 2018, in Los Angeles, California. As usual, the Making the Star cut looked flawless as it debuted its modern take on the shiny hairstyle. With natural-looking makeup and a return to her favorite golden and blonde locks, Klum was perfectly suited to the Californian environment.
Speaking of her seemingly always perfect hair, Klum told HuffPost, “Everyone has a bad day. If it’s really bad, I usually pull my hair in a bun or I wear a hat. But sometimes, I just don’t care because the days of having your perfect hair are over. Sometimes when I get up in the morning I don’t even brush my hair. My trick is to wash my hair at night and fall asleep with wet hair. Then I roll over on the pillow and wake up and my hair looks perfectly messy. It’s that easy, huh?
A boho-chic look for the new blushing bride
Heidi Klum appeared on the red carpet for The Trevor Project’s TrevorLIVE LA event at The Beverly Hilton Hotel in California on November 17, 2019. She wore a bright red lip for the event, and combed her blonde locks into a Messy and boho-Chic style, while her bangs made a welcome return.
In July 2019 page six revealed that Klum had secretly married musician Tom Kaulitz in late February. In August 2019, the couple held a second wedding celebration on a yacht in Capri, Italy, this time in front of family and friends. Of her third husband, Klum told her the US Today «She is an incredible person. Could not be happier”.
Heidi Klum is talented
Heidi Klum kicked off 2024 with the release of America Got Talent Season 15 in California. For her return to the series, Klum became much more blonde. Klum reflected on the faux pas style during an interview with the USA. Today in February 2024, saying, “I’ve been on the worst-dressed list many times … It’s important to be honest with who you are. I always loved fashion, I never took the conservative route”. She continued: “If you look at all my years of being on the red carpet, it was always me … And now that is fashionable, and that is accepted.”