Spotify has introduced a new feature that makes the perfect playlist for you, called Discover Weekly. Every Monday, the playlist resets itself with 30 new songs that it thinks you’ll love.
The data is pulled from the music you’ve been listening to lately as well as related tracks to compile what is intended to be your ideal playlist.
So how accurate are these personalized mixes? I’m pretty picky with my music choices, and I usually I don’t like pre-made playlists, because I like to find my own music. In this case, though, Spotify has done a pretty good job of finding music that I’ll want to add to my own playlists.
I definitely would’ve been a proponent of the mixtape back in the day. Whether it’s by genre, decade or theme, I have fun categorizing my tunes into perfectly playable mixes. This week, I had the pleasant surprise of seeing the Discover Weekly playlist at the top of my saved ones.
This could be Spotify’s move to compete more directly with the recently launched Apple Music. I’ve always used iTunes to organize my massive music collection, but recently I’ve become more of a Spotify user. It’s a user-friendly database, which is good for technically-challenged people like me, and allows me to create a portable music library that I can access on any device.
Apple Music is an ambitious concept, combining the best features of music streaming and radio services, but I still haven’t been able to figure it out. I’m sticking to Spotify for now.
Since it’s called Discover Weekly, the playlist will most likely feature songs by artists you might not have listened to or even heard of. I know some pretty obscure bands, but there were several artists in mine that even didn’t know.
I’m guessing that the playlist also depends on how much music each user listens to. I listen to a variety of genres/styles so my playlist is diverse. At the same time, Spotify has definitely pinned me as an indie/alternative fan. This makes me wonder, if someone mostly listens to Top 40 or all one genre, how “new” the music in their Discover playlist will be for them.
The goal is to help listeners discover new favorites, though. So far, team at Spotify seem to have done a very thorough job at designing the software, and I for one am excited for my new playlist next week. meanwhile, I’ll keep my newfound favorites on repeat.